A major issue with plug-in electric vehicles (EVs) is, where will you plug it in? With relatively limited range, the EV industry faces a chicken and egg problem. Mass numbers of people will not buy EVs until they are assured that they can recharge their vehicle just about anywhere, and mass installations of recharging stations will not happen until enough EVs are on the road to justify the investment.
EV and recharging station manufacturers have been developing innovative solutions to this conundrum, including teaming up with municipal parking lots and big box retailers to install recharging stations. Municipalities get an extra source of revenue, and retailers can run customer loyalty programs such as free recharging for customers who spend a certain amount of time or money inside the store.
Now Nissan has come up with yet another innovative marketing solution for EVs. Working with builders to pre-wire garages in new homes for recharging stations. Click here to read more . . . .
EV and recharging station manufacturers have been developing innovative solutions to this conundrum, including teaming up with municipal parking lots and big box retailers to install recharging stations. Municipalities get an extra source of revenue, and retailers can run customer loyalty programs such as free recharging for customers who spend a certain amount of time or money inside the store.
Now Nissan has come up with yet another innovative marketing solution for EVs. Working with builders to pre-wire garages in new homes for recharging stations. Click here to read more . . . .
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